Detailed Course Information |
Fall Semester 2024
Jan 15, 2025 |
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 | This is a list of detailed course information. |
| BASC 20300 - Foundations of Strategy |
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Strategic management deals with the organization, management, and strategic positioning of the firm so as to gain long-term competitive advantage. Many of your business courses emphasize a specialized, functional perspective of business situations (e.g., marketing, human resources, accounting, finance, operations management). In this course, we integrate these acquired skills by taking the perspective of a general manager (or, equivalently, a management consultant). General managers are responsible for setting the goals, objectives, and strategies of the organizations they lead as well as the implementation and execution of such plans. To do this, managers must be capable of understanding and utilizing the knowledge from each of the organization's functional areas to develop a cohesive and effective competitive strategy. In addition, they must be able to analyze competitive situations within industries in order to understand the sources of the firm's competitive advantage. In today's business environment, whether you are a new hire, consultant, or the CEO, you must be capable of thinking strategically.
1.500 Credit hours 1.500 Lecture hours Levels: Undeclared, All levels at the University:, Law, Undergraduate Non-Degree, Graduate Non-Degree, Undergraduate, Graduate, Graduate Business Non-Degree, Law Non-Degree, Employee Non-Degree, St. Mary's College, Holy Cross College, Parish Programs, Graduate Business, Pre-College, Law Doctorate, Graduate Architecture, Non-matriculating, Graduate Business, Graduate Schedule Types: Class Undergraduate Division College of Business Department Restrictions: Must be enrolled in one of the following Levels: Graduate Non-Degree Undergraduate St. Mary's College Undergraduate Non-Degree Employee Non-Degree Holy Cross College Must be enrolled in one of the following Campuses: Main |
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